Marketo
I worked with the Marketo marketing team to create targeted content for new users. We created content beyond just whitepapers. The content was engaging, highly illustrated and unique. We recruited marketing influencers for custom content pieces and created coloring books, illustrated comics, interactive infographics and video testimonials. This work introduced me to the fast pace of tech design and familiarized me with the types of design the big tech companies are looking for.
Deliverables
Content Marketing
Video
Events
Web Design
The Coloring Book went viral and generated 40K downloads from a single piece of content.
Scorch Team
Dan McCarthy
Andy Beyer
Steph Sabo